When Olivia Learned That Just Twenty of Her Yoga Studio

question 37

Multiple Choice

When Olivia learned that just twenty of her yoga studio customers accounted for eighty percent of her annual revenue,she probably:

• A) adjusted class schedules to meet the needs of those twenty customers.
• B) surveyed those twenty customers to see what other types of yoga classes they were interested in.
• C) offered a special session for just those twenty customers.
• D) analyzed the geodemographics of those twenty customers to see how she could attract more people like them.
• E) all of these.

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Definitions:

Survival of Society

The enduring and continuous existence of a society through the maintenance of its structures, customs, and values across generations.

Ability and Talent

Natural aptitudes or skills that individuals possess, which can be developed through practice and education.

Structural Functional

A perspective in sociology that sees society as a complex system whose parts work together to promote solidarity and stability.

Davis and Moore

Sociologists who proposed a functionalist theory suggesting that social stratification, or the division of society into classes, has a beneficial function in society.