In Ethical and Societal Dilemma 9

question 52

Multiple Choice

In Ethical and Societal Dilemma 9.1,one reason firms use observation of customers walking around a store is because:

• A) syndicated services provide poor-quality data on shopping patterns.
• B) focus groups take too long to complete.
• C) conclusive research regarding shopping behavior has rarely been useful.
• D) customers would have difficulty responding to a survey asking how they choose to walk around when shopping.
• E) all of these.

---

Definitions:

Adaptation

The process through which organisms adjust and change over time in response to their environment, enhancing their survival and reproductive success.

Spontaneously Generated

The idea, now discredited, that living organisms can arise from non-living matter without the involvement of any preexisting life.

Jean-Baptiste Lamarck

A French naturalist known for his theory that evolution occurs through the inheritance of acquired characteristics, a concept largely disproven by modern genetics.

Adaptation

A process by which organisms adjust to their environment to enhance survival and reproductive success.