Abigail Wants to Sell a Local Advertising Calendar

question 60

Essay

Abigail wants to sell a local advertising calendar. She knows there are 2,000 households in her community, and estimates 30 percent will buy a calendar. The printing company will charge a $400 setup fee and calendars will cost $4.00 each to print. What price will she need to charge to cover all costs and make a $2,000 total profit? Show your calculations.

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Definitions:

Cognitively Busy

A state of mind characterized by being engaged in high levels of mental activity, reducing capacity for processing additional information.

Cognitive Control

The ability of individuals to regulate their thoughts, emotions, and actions through mental processes, enabling goal-directed behavior.

Aroused

A state of heightened physiological and psychological activity, including alertness and emotional intensity.

Self-esteem

A subjective measure of an individual's worth or value, often determining how much one respects and regards oneself.