Generally,the Larger and More Sophisticated the Channel Member,the Less Likely

question 89

Multiple Choice

Generally,the larger and more sophisticated the channel member,the less likely that it will:

• A) use intermediaries.
• B) rely on marketing research.
• C) use multi-channel marketing.
• D) use intensive distribution.
• E) be concerned about competitive actions.

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The Council for Accreditation of Counseling and Related Educational Programs, a body that accredits counseling programs.

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