Marketers Advertising an Artificially High "Regular Price" Are Unethically Attempting

question 46

Multiple Choice

Marketers advertising an artificially high "regular price" are unethically attempting to influence consumers' __________ perceptions.

• A) fixed price
• B) reference price
• C) seasonal price
• D) leader price
• E) cost-based price

---

Definitions:

Extensor Carpi Ulnaris

A muscle in the forearm that extends the wrist and aids in its adduction.

Extensor Pollicis Longus

The extensor pollicis longus is a muscle in the forearm that extends the thumb and helps in its radial abduction.

Extensor Carpi Radialis Longus

A muscle of the forearm that aids in extending and abducting the wrist.

Extensor Digiti Minimi

A muscle in the forearm that functions to extend the little finger.