Danielle Is Creating an Advertising Message Designed to Appeal to Consumers

question 96

Multiple Choice

Danielle is creating an advertising message designed to appeal to consumers' fears of having their home broken into.Danielle's message will focus on a(n) __________ appeal.

• A) emotional
• B) niche marketing
• C) informational
• D) institutional
• E) reminder

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Definitions:

Adaptation

The process of adjusting or changing to fit new conditions or environments.

Knowledge

Information, understanding, and skills that individuals acquire through experience or education; the theoretical or practical understanding of a subject.

Abilities

The skills and competences a person possesses that enable them to perform specific tasks successfully.

Skills

The ability to perform tasks effectively and efficiently, often developed through experience, training, or education.