Many Stores Now E-Mail Codes to Their Customers That Can

question 1

Multiple Choice

Many stores now e-mail codes to their customers that can be used on their websites or printed and brought into the store to receive discounts.The customer is using a __________ to receive the discount.

• A) coupon
• B) rebate
• C) size discount
• D) seasonal discount
• E) markdown

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Definitions:

First Mover Advantage

A competitive advantage gained by the first significant company to move into a new market or develop a new product or service.

High Price

A situation where the cost of a product or service is considered to be significantly above average or expected values.

Final Offer

The last proposal made in a negotiation, beyond which the offeror is unwilling to make further concessions.

Outside Options

Alternatives available to negotiating parties, especially if current negotiations fail, influencing their bargaining power.