When Penguin Catering Services First Opened,the Owner Decided to Target

question 128

Multiple Choice

When Penguin Catering Services first opened,the owner decided to target only events at resorts in its geographic region.Penguin Catering was using a(n) __________ targeting strategy.

• A) concentrated
• B) micromarketing
• C) benefit-driven
• D) differentiated
• E) undifferentiated

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Definitions:

Belly Side

The front part of the human body or the surface of an animal's body that contains the stomach.

Cilia

Hair-like structures on the surface of cells that move in wave-like motions, aiding in transport and movement.

Epithelial Cells

Cells that line the surfaces of the body, including skin, blood vessels, organs, and cavities.

Stem Cells

Undifferentiated biological cells that can differentiate into specialized cells and divide to produce more stem cells.