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By Changing a Standard from "Be Nice to Customers" to "Greet

question 46

Multiple Choice

By changing a standard from "be nice to customers" to "greet every customer,and if possible by name," a services marketing manager has created a(n) __________ goal.


Definitions:

Logo

A graphical symbol or emblem used by organizations, companies, or individuals to aid and promote instant public recognition.

Pitch Session

A presentation where entrepreneurs showcase their business ideas to potential investors or partners hoping to secure funding or support.

First Impression

The initial perception or judgment formed about something or someone upon first encounter, which can significantly influence further interactions or opinions.

Nonverbal Communication

The process of conveying a message without the use of words, through gestures, facial expressions, body language, and other forms of non-linguistic representation.

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