Brian Is Trying to Sell a New Line of Ultrasound

question 86

Multiple Choice

Brian is trying to sell a new line of ultrasound imaging equipment.Unlike existing technology,these machines are compact,creating the potential for general practice physicians to have and use them in their offices.Brian is trying to identify innovators in his market,knowing these customers will most likely

• A) spread positive word of mouth to other physicians.
• B) buy one for each office in their practices.
• C) reposition his products.
• D) create demand among the late majority.
• E) not need any service or support when using the product.

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Definitions:

Subsidiary Acquired

A business entity whose control is obtained by another entity (parent company) through the acquisition of its majority voting stock.

Financing Cash Flows

Cash flows associated with the raising of capital and repayment of borrowings, including issuing and repurchasing shares, and payment of dividends.

Subsidiaries Acquired

Refers to companies that have been bought and are now controlled by a parent company, becoming part of a larger corporate family.