Examlex
Share of customer differs from market share in that it measures the quantity of purchase dollars each customer spends on the company's products rather than the number of customers.
Spontaneous Recovery
The reappearance of a conditioned response after a period of apparent extinction, without further conditioning.
Variable-Ratio Reinforcement Schedule
A reinforcement schedule in which the number of responses required for a reward varies, leading to high and consistent rates of response.
Fixed-Interval Reinforcement
A reinforcement schedule in which rewards are delivered at consistent, predetermined intervals of time, promoting a pattern of behavior.
Tantrums
Explosive emotional outbursts, often characterized by yelling, crying, and anger, typically seen in children but can occur at any age.
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