Social Media Outlets Like Facebook Are Not Generally Helpful in Segmenting

question 18

True/False

Social media outlets like Facebook are not generally helpful in segmenting markets because of the wide variety of people who utilize this type of technology.

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Definitions:

Prosocial Behavior

Helping behavior that benefits others.

Immanent Justice

The belief, particularly common in children, that moral behavior is immediately rewarded and immorality is instantly punished in a natural or magical manner.

Postconventional Morality

A stage in Kohlberg's theory of moral development where an individual's sense of morality is defined by internal principles, and social rules are seen as relative and not absolute.

Conventional Morality

A stage in Kohlberg's theory of moral development where individuals make moral decisions based on societal norms and laws.