Managers Can Communicate Through a Variety of Media

question 129

Essay

Managers can communicate through a variety of media. Explain why choosing the appropriate medium is important to a manager. Identify at least four forms of media and give pros and cons for each.

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Definitions:

Negative Reinforcement

A behavioral principle where the removal of an unpleasant stimulus strengthens a behavior or increases the likelihood of its repetition.

Punishment

A method used to reduce or eliminate undesired behaviors by applying an unpleasant stimulus or removing a pleasant one in response to the behavior.

Withdrawal of Attention

The process by which individuals stop focusing their attention on a particular stimulus or task, leading to a decrease in the perceived importance or relevance of the stimulus.

Observational Learning

A learning process through which behaviors are acquired by observing and imitating others.