Poor Positioning Strategy Arises When a Company Introduces a Potentially

question 25

True/False

Poor positioning strategy arises when a company introduces a potentially attractive new product but sales fail to materialize because it is poorly positioned in the marketplace.

---

Definitions:

Unrealistic Expectations

Expectations that are not reasonable or achievable given the current resources, constraints, or circumstances.

Credibility

The quality of being trusted and believed in.

Business Report

A formal document that provides information, analysis, and recommendations to assist in business decision-making.

Previews

A brief overview or summary of a document, presentation, or piece of media to give the audience an idea of what to expect.