Examlex
Price is unique in the 4 Ps as it is the only element that can affect both Total Revenues and Total Costs.
Selling Price
The price at which a product or service is offered to consumers.
Net Operating Income
The revenue from a company's primary business operations minus operating expenses, excluding taxes and interest.
Units Sold
The quantity of product units that have been sold during a specific period.
Break-even Point
The point at which total costs and total revenues are equal, meaning the business is neither making a profit nor suffering a loss.
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