Happy Traveller Ltd

question 76

Multiple Choice

Happy Traveller Ltd.has designed a program that allots its customers reward points each time its members hire the company to book their holidays.It has also introduced discounted Christmas and New Year holiday vacation packages only for its members and long time customers.Happy Traveller Ltd.has also expressed its support for a cancer foundation, donating a substantial sum of money to the foundation.The cancer foundation has announced Happy Traveller Ltd.as one of its patrons.Which of the following is true of Happy Traveller's support of the cancer foundation?

• A)The company aims to deliver superior customer value and satisfaction through improvised products and services.
• B)The company is striving to satisfy the needs of consumers and achieve organizational goals.
• C)The company aims to identify consumer needs and manage the marketing mix to meet these needs.
• D)The company aims to establish a socially responsible image and express that it shares its customers' values and interests.

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Definitions:

Interpreter

A person who translates orally from one language to another.

Language Barrier

A challenge in communication caused by differences in language or dialect between two people or groups.

Patient Communication

The exchange of information between healthcare providers and patients to promote better health outcomes.

Authority Statements

Declarations or proclamations made by someone in a position of power or expertise, often used to guide or influence others.