Financial Measures Such as ROI Are Generally Better Than Nonfinancial

question 61

True/False

Financial measures such as ROI are generally better than nonfinancial measures of key success drivers such as customer satisfaction as leading indicators of future financial performance.

---

Definitions:

Activating event

In cognitive behavioral therapy, an event that triggers a cognitive or emotional response, leading to specific behavioral outcomes.

Control

In experimental research, it refers to the standard against which the effects of a test are compared.

Avoiding coping

A coping strategy where an individual avoids facing a problem or situation, thus delaying dealing with the stress it causes.

Alarm stage

The initial reaction of the body's stress response, involving the activation of the sympathetic nervous system and the release of stress hormones.