Generally,the Larger and More Sophisticated the Channel Member,the Less Likely

question 55

Multiple Choice

Generally,the larger and more sophisticated the channel member,the less likely that it will

• A) use supply chain intermediaries.
• B) rely on marketing research.
• C) use omnichannel marketing.
• D) use intensive distribution.
• E) be concerned about competitive actions.

Appreciate the significance of competent organizational structure and its impact on decision-making.

Acknowledge the importance of work flow analysis and define outputs for HR planning.

Identify the value of competencies in enhancing employee performance.

Understand the methodologies and tools used for job analysis and their application.

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Definitions:

Channels

Mediums or pathways through which messages are communicated from sender to receiver, such as verbal, non-verbal, written, and digital forms.

Receiver

In communication, the individual or group who interprets and attempts to understand the message sent by another person or entity.

Sender

In the context of communication, the person or entity that initiates the message being conveyed to another party.

Encoder

A device or algorithm that converts data or signals from one format into another for the purposes of standardization, speed, or security.