Yahoo! Allows Its Users to Create a Web Page by Picking

question 202

Multiple Choice

Yahoo! allows its users to create a web page by picking the content (stock quotes, weather conditions, local TV schedules) they want to have displayed. This consumer-initiated practice is an example of

• A) permission marketing.
• B) personalization.
• C) transactional websites.
• D) collaborative filtering.
• E) customerization.

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Definitions:

Facial Actions

The movements of facial muscles that express emotions and communicate nonverbally.

Social Connections

The relationships and networks among individuals that provide support, friendship, and interaction in their personal and professional lives.

Mirror Neuron Systems

Mirror neuron systems are networks of neurons in the brain that are activated both when an individual performs an action and when they observe the same action performed by another, playing a role in learning, empathy, and understanding intentions.

Proximal Caregiving

A caregiving approach that emphasizes close physical and emotional contact between the caregiver and the child.