The Subsegment of All Internet Users Who Employ This Technology

question 183

Multiple Choice

The subsegment of all Internet users who employ this technology to research products and services and make purchases is referred to as

• A)digital consumers.
• B)online consumers.
• C)cyberspace consumers.
• D)cross-channel consumers.
• E)multichannel consumers.

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Definitions:

Pooled-Variances T-Test

A statistical technique used to test the hypothesis that two populations have equal variances based on samples from these populations.

Randomized Block Design

An experimental design that involves dividing subjects into blocks and then randomly applying different treatments within each block to control for variance among blocks.

Blocks Mean Square

A measure used in the analysis of variance (ANOVA) to assess the variability within groups or blocks of data.

Sum of the Squared Deviations

A measure used in statistics, representing the total of the squared differences between each observation in a dataset and the dataset's mean.