Customization Refers to

question 75

Multiple Choice

Customization refers to

• A)the specialization in one very small but highly sought out specialty item.
• B)Internet-enabled capabilities that make possible a highly interactive and individualized information and exchange environment for shoppers and buyers.
• C)the growing practice of personalizing the marketing mix elements to provide a unique shopping and buying experience for each customer.
• D)items that are unique in every dimension to minimize feature bloat.
• E)novelty items used as sales promotions such as cups,hats,etc. ,that will be imprinted with a company logo and use the company colors and slogans if applicable.

---

Definitions:

Stress Management

Techniques and strategies used to control an individual's level of stress, improving everyday functioning.

Hypertension

A medical condition characterized by consistently high blood pressure, which can lead to significant health issues if not managed.

Plumbing Analogy

A metaphor often used in psychology to explain the flow of psychic energy and how blockages can lead to psychological issues.

Atherosclerosis

A build-up of deposits, known as plaques, on the walls of the blood vessels. Atherosclerosis can narrow the openings of arteries enough to compromise the blood supply to the heart or the brain, leading to myocardial infarction or stroke.