The Type of Appeal Used to Suggest to the Audience

question 7

Multiple Choice

The type of appeal used to suggest to the audience that the product will increase the attractiveness of the user is referred to as

• A)an authoritarian appeal.
• B)a coercive appeal.
• C)a family appeal.
• D)a fear appeal.
• E)a sex appeal.

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Definitions:

Assimilate

The process by which individuals or groups adopt the culture, behaviors, and norms of another group, often losing their original identity or culture.

Primordial Event

An original or first occurrence that has foundational significance in history or a particular field of study.

Founding Ideologies

Core beliefs and principles that form the basis of a system, organization, or movement.

Lipset

Seymour Martin Lipset, an American sociologist known for his work on the social bases of politics, political systems, and democracy.