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An Important Factor in Developing Successful IMC Programs Is to Create

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An important factor in developing successful IMC programs is to create a process that facilitates their design and use. A tool used to evaluate a company's current process is the IMC


Definitions:

Twins

Two individuals born from the same pregnancy, who can be either genetically identical (monozygotic) or non-identical (dizygotic).

Inherited

Something passed down from previous generations, either through genetic transmission or tradition.

Genetics

The branch of biology that studies genes, genetic variation, and heredity in organisms.

Personality

The assembly of elements and qualities that shape a person's singular character.

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