Multichannel Marketing Is the Blending of Different __________ That Are

question 201

Multiple Choice

Multichannel marketing is the blending of different __________ that are mutually reinforcing in attracting,retaining,and building relationships with consumers who shop and buy in traditional intermediaries and online.

• A) pricing channels
• B) distribution channels
• C) communication and delivery channels
• D) direct and indirect channels
• E) development channels

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Definitions:

Information Center Manager

A professional responsible for overseeing the operations of a center that provides data and information services.

Increasingly Strategic

Pertaining to the growing importance and deliberate planning and execution of actions to achieve long-term objectives or competitive advantage.

IS Department

The Information Systems Department is responsible for overseeing the technology infrastructure and systems within an organization to support its operations and objectives.

Technical Specifications

Detailed description of the technical requirements, features, and performance of a product, system, or service.