One Reason New Products Fail Is That Although Most Major

question 125

Multiple Choice

One reason new products fail is that although most major corporations use a formal decision-making process, sometimes they fail to critically evaluate the progress along the way. This is why many firms have a ________ to ensure that problems are corrected before proceeding to the next stage.

• A) written protocol
• B) Stage-Gate®process
• C) cross-functional team
• D) prototype test
• E) test market

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Definitions:

Indifference Schedule

A table or graph that shows a combination of two goods that give a consumer equal satisfaction and utility, illustrating consumer preferences.

Units of X

A term often used in economics to denote a quantity of a particular good or service being considered.

Data

Information, especially facts or numbers, collected to be examined and considered and used to help decision-making.

Value for Y

This term does not directly correspond to a widely recognized economic concept without additional context. It may be used in specific mathematical or economic models to denote the value of a variable Y.