Setting Research Objectives Occurs During Which Step of the Five-Step

question 13

Multiple Choice

Setting research objectives occurs during which step of the five-step marketing research approach?

• A) define the problem
• B) develop the research plan
• C) collect relevant information
• D) take marketing actions
• E) develop findings

---

Definitions:

GABA

A neurotransmitter in the brain that inhibits nerve transmission, leading to calming effects.

Phobic Disorder

A mental disorder characterized by an excessive and irrational fear response to a specific situation, object, or activity.

Evolutionary History

The branch of biology that studies the processes and patterns of evolution by examining historical changes in species over time.

Car Accident

A collision involving one or more vehicles, often resulting in property damage, personal injury, or fatalities.