A Cruise Ship Specializing in Entertaining Families with Children Would

question 10

Multiple Choice

A cruise ship specializing in entertaining families with children would most likely be using _______________ segmentation to attract business.

• A) demographic
• B) geographic
• C) benefit sought
• D) psychographic
• E) lifestyle

Recognize the advantages and disadvantages of cloud-based vs on-premise ERP systems.

Appreciate the importance of change management in ERP implementation.

Identify the processes involved in ERP and their origination and termination departments.

Understand the difference and relationship between gross margin percentage and contribution margin.

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Definitions:

Great Recession

A period of major economic stagnation across the United States and western Europe, characterized by rising unemployment and inflation and a 37 percent decline in the stock market between March and December 1974.

Minorities

Groups in a society who are smaller in number and often face differential treatment or disparities in terms of opportunities and rights.

Great Recession

A severe global economic downturn that began in 2007 and lasted until approximately 2009, marked by high unemployment, financial crises, and a decline in consumer spending.

Internet

A global network of computers that allows users to access and share information across vast geographic distances instantaneously.