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At the __________ Stage in the Personal Selling Process, a Salesperson's

question 136

Multiple Choice

At the __________ stage in the personal selling process, a salesperson's physical appearance, speech habits, personality, and even hygiene will have the greatest effect.


Definitions:

Basic Trust

A sense of trust and security fundamentally formed during infancy, as outlined in Erik Erikson's stages of psychosocial development.

Autonomy

The capacity to make an informed, uncoerced decision; often associated with independence and self-governance.

Competence

The ability to do something successfully or efficiently.

Identity

Identity refers to the qualities, beliefs, personality traits, and expressions that make a person (or group) distinct.

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