Examlex
Which of the following statements should the salesperson use as a denial response to a prospect's objection?
Fixed Expenses
Costs that do not vary with the volume of production or sales, such as rent, salaries, and insurance.
Contribution Margin
The difference between sales revenue and variable costs, indicating how much contributes to covering fixed costs and generating profit.
Variable Expenses
Costs that change in proportion to the activity of a business, such as sales commissions or raw materials.
Net Operating Income
is the total profit of a company after operating expenses are subtracted from revenue but before deducting interest and taxes.
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