The Purpose of the OfficeMax "Elf Yourself" Program Which Allows

question 243

Multiple Choice

The purpose of the OfficeMax "Elf Yourself" program which allows visitors to e-mail an animated elf to friends is to

• A)encourage computer users to drive traffic to the OfficeMax Web site.
• B)subliminally connect their elves to Christmas elves, which would tempt customers to shop not just for themselves but for others.
• C)encourage people to let their "elves" help them make their way through the OfficeMax web site.
• D)create a more people-friendly connection to the OfficeMax name which is often tied to an image of a business supply store rather than a store for personal needs.
• E)connect the diminutive size of elves to the "smaller" ticket items that can be used as "stocking stuffers."

Understand the role and impact of consumers' preferences in a market economy.

Comprehend the economic functions of profits and losses and their impact on resource allocation.

Recognize the significance of competition and innovation in a market system.

Grasp the Five Fundamental Questions of economics within a market system.

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Definitions:

Altruistic Behavior

Actions intended to help others without expecting anything in return.

Personal Gain

This refers to advantages or benefits that an individual receives or hopes to receive from a situation or activity, often at the expense of others.

Reciprocal

Involving a mutual exchange or relationship in which both parties give and receive something of equal value.

DSM-5

Used extensively by healthcare experts, the Fifth Edition of the Diagnostic and Statistical Manual of Mental Disorders is the definitive resource for identifying mental health issues.