When a Company Uses A(n) _________, It Is Using Its

question 313

Multiple Choice

When a company uses a(n) _________, it is using its own advertising staff to provide the advertising services needed by the company.

• A)intra-firm agency
• B)in-house agency
• C)promotional department
• D)full-service agency
• E)limited-service agency

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Definitions:

Accounts Payable

The amount of money that a company owes to its suppliers or creditors for goods and services purchased on credit.

Receivables Period

The amount of time it takes for a company to collect payments owed by its customers after a sale has been made.

Selling Price

The amount of money charged for a product or service, or the sum obtained from the sale of an asset.

Receivables

Money owed to a company by customers for goods or services that have been delivered or used but not yet paid for.