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Jaffar (Jeff) Tabrizi is the owner and president of Tabrizi Oriental Rugs located in Toronto, Canada.he personally shops the world over, handpicks, and order authentic and beautiful handmade Rugs which he has shipped to Canada where he sells them through his brick-and-mortar stores as at his tabrizi.com website.In terms of the marketing channel, jeff is acting as a(n) _________.
Dominant
Refers to having authority or a commanding position over others in a social or organizational hierarchy.
Cultural Lag
The phenomenon where changes in societal norms, values, and technology outpace adjustments in the cultural and legal frameworks, leading to a period of adjustment and conflict.
Common Assumptions
widely held beliefs or premises that are often accepted without evidence or questioning.
Rule Changing
The process of modifying the guidelines, policies, or laws that govern behavior within an organization or society.
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