As Product Adopters, Laggards Typically

question 224

Multiple Choice

As product adopters, laggards typically

• A)fear debt and use neighbors and friends as information sources.
• B)are skeptical and have below average social status.
• C)act with deliberation and use many informal social contacts.
• D)are leaders in social standing and have slightly above average education when compared to the other adopter classes.
• E)are venturesome, better educated than other product adopters, and use multiple information sources.

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Definitions:

Enlightenment

A philosophical movement of the 18th century, emphasizing reason and individualism rather than tradition, and advocating for government, ethics, and science based on rationality.

Grand Tour

An educational rite of passage in the 17th through 19th centuries, where young European aristocrats traveled to key cultural sites, especially in Italy.

Jacques-Louis David

An influential French painter in the Neoclassical style, known for his historical and politically charged works, including "The Death of Marat."

French Revolution

A period of radical social and political upheaval in France (1789-1799) that profoundly affected French and modern history, leading to the decline of monarchies and churches.