Although There Are Three Levels of Newness from the Organization's

question 45

Multiple Choice

Although there are three levels of newness from the organization's perspective, there is a fourth way of viewing new products, and that is from the perspective of __________ which involves __________.

• A)consumption; consumers
• B)potential revenue; profits
• C)market share; competitors
• D)environmental forces; marketing mix
• E)the consumer; demographics

Recognize the impact of economic behaviors and conditions on discretionary income.

Identify spending habits and how they are influenced by changes in income and economic conditions.

Describe the factors that contribute to changes in consumer spending and saving.

Explain the concept of disposable income and how it differs from discretionary income.

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Definitions:

Common Shareholders

Individuals or entities that own shares in a corporation, giving them rights to dividends and a say in company matters through voting.

Bondholders

Individuals or institutions that hold the debt securities issued by corporations or governments, thus lending them money in exchange for periodic interest payments and the return of principal at maturity.

Stock Investment

The act of spending money to purchase shares in a company, aiming to earn dividends or sell the shares at a higher price for profit.

Strike Price

The price at which an optioned stock can be bought or sold. Also called the exercise price or striking price.