If You Are Using a Marketing Dashboard to Discover Which

question 103

Multiple Choice

If you are using a marketing dashboard to discover which cities in Florida have the weakest sales of sunscreen, which marketing metric would be best?

• A)A good marketing dashboard would use every metric possible.
• B)Metrics using market share, past sales, current sales, and sales forecasts for the following year.
• C)Metrics using unit sales for this year and last year, by month, by city.
• D)Metrics which use customer psychographics.
• E)Metrics using production costs.

---

Definitions:

Routine Assessment

Regular evaluations or check-ups to monitor and assess health, performance, or liability within a system or individual.

First Rattle

A toy designed for infants to grasp and shake, often marking an early developmental milestone in hand-eye coordination and sensory exploration.

Posterior Fontanel

The soft spot at the back of a newborn's skull which closes as the bones grow together.

Standing Position

A posture where an individual is upright on their feet and maintaining balance, often used in descriptions of physical examinations or exercises.