Consumer Product Classifications Are Based Upon Three Variables: 1) Effort

question 237

Multiple Choice

Consumer product classifications are based upon three variables: 1) effort the consumer spends on the decision, 2) frequency of purchase, and 3)

• A)amount of money the customer is willing to spend.
• B)number of competing products or product substitutes.
• C)demographics of the consumer.
• D)attributes used in making the purchase decision.
• E)consumer psychographics.

---

Definitions:

Colonial Green Alga

A group of green algae that live together in a colony, functioning as a single organism, often found in freshwater environments.

Volvox

A genus of freshwater algae that forms spherical colonies of up to 50,000 cells.

Ulva

A genus of green algae, commonly known as sea lettuce, which is found in marine environments worldwide.

Saprotrophs

Organisms that feed on and decompose dead organic matter, recycling nutrients back into the environment.