The Greatest Single Factor in a New Product's Failure Is

question 7

Multiple Choice

The greatest single factor in a new product's failure is

• A)a lack of advertising and promotion.
• B)too small a target market.
• C)too few competitors.
• D)insignificant point of difference.
• E)lack of experienced management.

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Definitions:

Consolidation

The joining of two corporations.

Securities

Financial instruments that signify ownership in a public company (stocks), a creditor relationship with a governmental body or a corporation (bonds), or rights to ownership as represented by an option.

Fractional Interest

Ownership in a part or fraction of an asset, where the ownership is shared among multiple parties.

Debt Instruments

Financial vehicles representing a promise to pay back borrowed funds, including bonds, notes, and debentures.