The Tasks Involved in Managing Personal Selling Include the Following

question 118

Multiple Choice

The tasks involved in managing personal selling include the following: (1) setting objectives; (2) organizing the salesforce; (3) recruiting, selecting, training, and compensating salespeople; and (4) __________.

• A)identifying potential target markets.
• B)evaluating the performance of individual salespeople.
• C)using salesforce input to make product modifications.
• D)maintaining open communications between sales representatives and all other stakeholders.
• E)designing new promotional campaigns for the purpose of generating new sales.

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Definitions:

Absolute Frequency

The total count of occurrences of a specific event or characteristic in a given dataset.

Median

The middle value in a set of data when it is ordered in numerical sequence, or the average of the two middle values when the set has an even number of values.

Average

A statistical measure that summarizes a data set by dividing the sum of all values by the number of values.

Total

Referring to the complete amount or sum of parts.