Which of the Following Statements Describes a Potential Problem with Using

question 269

Multiple Choice

Which of the following statements describes a potential problem with using sex appeals in advertising?

• A)What men find sexy, most women do not.
• B)What women find sexy, men do not.
• C)Sex in advertising typically appeals to only younger audiences.
• D)An ad using sex appeal does not always lead to changes in recall, recognition, or purchase intent.
• E)Sex in advertising alienates a large segment of the general public.