Employing the Internet to Make Products and Services Available for Consumption

question 60

Multiple Choice

Employing the Internet to make products and services available for consumption or use by consumers or organizational buyers is referred to as __________.

• A)electronic distribution channels
• B)virtual marketing channels
• C)World Wide Web networks
• D)Internet marketing channels
• E)Web 3.0 marketing channels

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Definitions:

Dynamically Continuous Innovation

Innovation that represents a significant change to an existing product or process but does not entirely disrupt consumer habits and behaviors.

Digital Camera

An electronic device that captures and stores photographs digitally, rather than using film to record images.

Single-Lens Reflex Camera

A type of camera that uses a mirror mechanism to allow the photographer to view through the lens and see exactly what will be captured.

Early Majority

A category in the diffusion of innovation theory describing individuals who adopt new products or ideas after the innovators and early adopters, representing a larger segment of the population.