There Are Several Reasons Why a Consumer Would Be Reluctant

question 142

Multiple Choice

There are several reasons why a consumer would be reluctant to adopt a new product, including a psychological barrier, which occurs when __________.

• A)there is no incentive to change
• B)there are physical, economic, or social risks
• C)there are cultural differences or image problems
• D)the financial commitment is too great
• E)the product is not consistent with existing habits

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Definitions:

Humorous

Pertaining to being funny, comical, or amusing.

Sentences

Structured combinations of words that express a statement, question, command, or exclamation in written or spoken language.

Assertive Speech Act

Communication that confidently and directly expresses the speaker's needs, desires, or opinions without being aggressive.

Democrat

A member or supporter of the Democratic Party, one of the two major political parties in the United States, typically associated with liberal and progressive policies.