Customer Experience Management (CEM) Is

question 369

Multiple Choice

Customer experience management (CEM) is

• A)the integration of the service component of the marketing mix with efforts to influence consumer demand.
• B)the unique combination of benefits received by targeted buyers that include quality, convenience, on-time delivery, and both before-sale and after-sale service at a specific price.
• C)the process of managing the entire customer experience within the company.
• D)a cluster of benefits that an organization promises customers to satisfy their needs.
• E)the ability of logistics management to satisfy users in terms of time, dependability, communication, and convenience

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Definitions:

Inventory Count

A physical count of products or materials a company has in stock, typically conducted periodically to ensure inventory records match actual stock levels.

Gross Profit Method

An accounting technique used to estimate the amount of ending inventory and cost of goods sold, based on the gross profit margin.

Ending Inventory

The total value of all unsold goods and materials that a company holds at the end of an accounting period.

Gross Profit on Sales

The difference between sales revenue and the cost of goods sold before deducting overheads, taxes, or interest.