From an Organization's Perspective Regarding Its New Products and Innovations

question 136

Multiple Choice

From an organization's perspective regarding its new products and innovations, which of the following new-product strategies has the LOWEST level of risk?

• A)a radical invention
• B)a brand extension
• C)a product line extension
• D)a jump in innovation
• E)a product refinancing

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Definitions:

Tricyclic

A type of antidepressant medication used to treat depression by affecting neurotransmitter levels in the brain.

Benzodiazapine

A class of psychoactive drugs known to act upon the central nervous system, used mainly for their sedative, anxiety-reducing, muscle-relaxing, and anticonvulsant properties.

Antidepressant Medication

Drugs specifically designed to relieve symptoms of depression by altering chemical balances within the brain, often affecting neurotransmitters.

Worthless

Refers to something that has no value, importance, or usefulness.