Examlex
All of the following are psychographic segmentation variables EXCEPT:
Researcher Bias
The tendency of a researcher to allow personal beliefs, preferences, or assumptions to influence the outcome of a study.
Physical Erosion
The natural wear and degradation of material objects or geographical features over time due to environmental factors.
Accretion
The process of gradual growth or increase over time, often used in reference to the collection of data or material in a study.
Documentary Records
Documents and records that provide historical evidence or information about a particular event, person, or phenomenon.
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