One Marketing Action That Can Be Taken to Sell a Single

question 178

Multiple Choice

One marketing action that can be taken to sell a single product or service to multiple market segments is to

• A)develop and produce another version of the product.
• B)manufacture products that appeal to different markets.
• C)develop separate promotional campaigns.
• D)purchase another firm that has additional products that would appeal to multiple markets.
• E)issue stock to fund additional research and development for new products.

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Definitions:

Pompous

Exhibiting self-importance or grandiosity, often characterized by an exaggerated display of dignity or importance.

Communication Style

The distinct manner or approach an individual uses to interact, share information, and express themselves to others.

Preferred Communication Style

An individual’s favored way of exchanging information and ideas with others, such as through verbal, written, visual, or nonverbal means.

Active Voice

A grammatical voice where the subject of the sentence performs the action expressed by the verb.