An External Search for Product Information Is Likely to Occur

question 63

Multiple Choice

An external search for product information is likely to occur when

• A)the cost of gathering information is low.
• B)review of past experience provides adequate information.
• C)the risk of making a wrong purchase decision is low.
• D)the item is frequently purchased.
• E)the item is for personal use rather than for professional use

---

Definitions:

United States

The United States is a country primarily located in North America, consisting of 50 states, a federal district, five major self-governing territories, and various possessions.

Minimum Age

The lowest legal age at which an individual is allowed to partake in certain activities or assume certain responsibilities, such as employment, voting, and driving.

Industrialized Societies

Societies characterized by a high level of technological development, industrial production, and urbanization, often accompanied by a shift from agricultural-based economies.

Traditional Societies

Societies that adhere to long-established customs, norms, and roles, often with a resistance to modern changes.