If McNeil Consumer Healthcare Uses the Same Brand Name for Different

question 190

Multiple Choice

If McNeil Consumer Healthcare uses the same brand name for different products such as Tylenol Cold and Flu and Tylenol P.M. based on behavioral learning theory, this strategy is an example of

• A)stimulus generalization.
• B)selective comprehension.
• C)selective retention.
• D)stimulus discrimination.
• E)routine problem solving.