When a Product Like Cell Phones Has Been Aimed as a Safety

question 32

Multiple Choice

When a product like cell phones has been aimed as a safety device for working women and moms, one way to find "new" markets is to _________.

• A) Add features to the phones
• B) Sell added benefits to the existing customers
• C) Reposition the existing products to new markets
• D) Alter the billing so more people can afford the product
• E) All of the above

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Definitions:

Natural Helping Systems

Informal networks of family, friends, and community members that offer support and assistance.

Minority Populations

Groups of people who are less in number compared to the majority group in a society, often characterized by differences in race, religion, ethnicity, or sexual orientation.

Conflicts and Problems

Situations where interests, needs, goals, or values of involved parties interfere with one another, often requiring resolution or management.

Four Major Categories

A general term that could refer to the primary classifications or groupings in a given context, which necessitates specification to define.