Examlex
When a competitor used its logo in a disparaging way in an advertisement,XYZ brand sued.It won the suit on the basis that the competitor violated its trademark.This is an example of the _______ role the brand plays for the brand sponsor.
Ethical Dilemma
A situation in which a person faces conflicting moral principles, making it challenging to decide the right course of action.
Ethical Behavior
Conduct based on recognized principles of right and wrong, guiding how individuals make choices that affect others.
Tie-In Sale
A sales technique where a customer is required to buy a secondary product or service when purchasing a primary one.
Desk Chairs
Ergonomically designed chairs intended for use at a desk in an office or home setting, focusing on comfort and support for extended periods of sitting.
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