The Use of Technology to Collect and Analyze Data Concerning

question 25

Multiple Choice

The use of technology to collect and analyze data concerning customers' buying behavior is an important aspect of:

• A)Basic customer service.
• B)Customer satisfaction.
• C)Customer relationship management.
• D)Customer success.

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Definitions:

Sources

The origins or points of origin from which something comes, such as information, materials, or evidence.

Knowledge-based Economy

An economic system where growth is dependent on the quantity, quality, and accessibility of information, rather than the means of production.

Expert Power

The influence a person has over others due to their expertise, skills, or knowledge.

Industrial

Related to the production and manufacturing of goods in an organized and systematic manner for economic purposes.